GoldieBlox creates awesome toys, games and entertainment for girls, designed to develop early interest in engineering and confidence in problem-solving. (https://www.goldieblox.com/)
During my three month long internship with GoldieBlox, I truly learned a lot not only for my design skills but also the idea of changing.
I highly admire the CEO's philosophy behind the product which is to help kids finding their interest in engineering by playing GoldieBlox toys. The whole idea before she started the business is inspiring for me.
My role was to assist other designers to create packaging design for several products including the Craftstruction box and Mini pets packaging. I also designed a brand book for GoldieBlox which include all the branding information, logo structures, color palette and photo style etc...